Robby Novak is a 9 year old boy living in Henderson, Tennessee, USA – you may also know him as Kid President. Together with his older brother in law, Bradley Montague, Novak released his first video as Kid President in October 2012, with the aim to plant their hilarious seeds of wisdom across the internet. After being picked up by SoulPancake, via their YouTube Channel http://www.youtube.com/playlist?list=PLzvRx_johoA-YabI6FWcU-jL6nKA1Um-t the team have made a lot more videos that have not only gone viral, but that spread Kid President’s message across the world.
The most notable video to date is “A Pep Talk from Kid President to You” which encapsulates the message that Novak is trying to send out to the world. For grown ups to be less boring, for everyone to create something awesome, for the world to start dancing, that we’re all on the same team, and for people to get up, get out there, and do something.
With hilarious catch lines like “Not cool Robert Frost!”, as well as ‘quotes’ from Journey, and a review of Michael Jordan’s career; this video gives every single person that watches it (that was 6 million in the first week), the ‘pep talk’ that they need.
Novak and Montague have created an incredible thing posting videos online, telling the world to get their act together. This is the message that stays with you; that we’re all on the same team and that we should get up, and make the world awesome. It might be simplified and it might be innocent, some may say naïve, but the important part to remember is that this is a 9 year old boy, talking to the adults he sees around him, that are NOT making the world awesome.
Check out the video – http://www.ted.com/talks/kid_president_i_think_we_all_need_a_pep_talk.html – I know that it makes me want to pick up a basketball and find Bugs.
So what will your Space Jam be?